OAL Regional Sales Manager

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The Office of Arkansas Lottery (OAL) Regional Sales Manager plays a key role in overseeing and driving the sales performance of lottery products within a designated region of Arkansas. This leadership position is responsible for managing sales teams, developing and implementing sales strategies, and working closely with retail partners to increase sales of lottery products, including scratch-off tickets and draw games. The OAL Regional Sales Manager will ensure that OAL’s marketing initiatives are effectively executed in the region, provide training and support to retail staff, and foster strong relationships with retail vendors to promote lottery sales and enhance overall revenue generation.

Class Code:

LLO32P

Job Grade:

SGS10

Special Job Requirements:

Typical Functions:

Develop and implement effective regional sales strategies to meet or exceed sales targets for lottery products. Lead, mentor, and manage a team of sales representatives. Cultivate and maintain strong relationships with retail partners in the assigned region. Serve as the primary point of contact for retail inquiries, support, and issues related to lottery sales. Ensure that retailers are equipped with the necessary marketing materials and product knowledge to promote Arkansas Lottery products effectively. Track and analyze sales data to monitor the performance of retail partners and sales representatives. Address any issues or concerns raised by retailers, customers, or sales staff in the region. Manage regional sales budgets and resources effectively. Ensure that promotional materials, training programs, and sales initiatives are executed within budget and meet financial targets.

Knowledge, Abilities, and Skills:

Knowledge of how to develop and implement effective sales strategies tailored to regional markets. Ability to build and maintain strong relationships with retail partners. Skill in negotiating and resolving conflicts while maintaining positive working relationships. Ability to analyze sales data, identify trends, and make data-driven decisions. Familiarity with marketing strategies, promotional campaigns, and brand management. A strong customer service mindset with the ability to respond to retailer and customer needs in a professional and timely manner.

Minimum Qualifications:

A bachelor’s degree in marketing, business, communications, plus three (3) years of experience in sales management, retail operations, or a related field.

Required Certificates:

N/A OTHER JOB RELATED EDUCATION AND/OR EXPERIENCE MAY BE SUBSTITUTED FOR ALL OR PART OF THESE BASIC REQUIREMENTS, EXCEPT FOR CERTIFICATION OR LICENSURE REQUIREMENTS, UPON APPROVAL OF THE QUALIFICATIONS REVIEW COMMITTEE.

Exempt:

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