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OAL MARKETING SALES REP

The Lottery Office Marketing Sales Representative is responsible for promoting and selling Office of Arkansas Lottery (OAL) products by serving as a customer service representative and liaison for an assigned field territory within the State, identifying route requirements and retailer needs, analyzing ticket usage to determine needs, providing and arranging promotional materials and supplies and providing training and other services as needed. This position is governed by state and federal laws and agency policies and procedures.

Class Code:

G260C

Job Grade:

GS07

Special Job Requirements:

Frequent in-state travel is required. Lifting and carrying OAL materials and equipment is required up to 50 lbs. While no overnight duty is regularly assigned, an occasional overnight stay can be expected. The Marketing and Sales Representative runs a reg

Typical Functions:

Recruits and secures new retailers, ensures license applications are complete and compliant by reviewing documents before submission, and trains new and existing retailers concerning OAL games and operation of OAL validation equipment. Utilizes the internal computerized inventory system to track tickets, reconciles usage with inventory, adjusts inventory and reallocates tickets to other retailers, trains retailers on proper activation processes to meet financial accountability and billing requirements. Analyzes store layout, identifies and recommends most effective placement of point of sale and promotional items, instructs and motivates retailers on process to increase sales and products, identifies and recommends promotional strategies and programs. Identifies retailer problems, ensures compliance with OAL rules and regulations, plans and implements actions to resolve problems and ensures rapid delivery of special ticket orders to retailers. Completes accounting, security and sales reports; meets with and provides information to regional sales managers. Interact with vendors of lottery tickets and draw games to ensure retailers are serviced and operational. Performs other duties as assigned.

Knowledge, Abilities, and Skills:

Knowledge of state and federal laws, rules, regulations and requirements related to OAL products and equipment. Knowledge of OAL retail marketing policies and procedures. Knowledge of retail sales marketing and promotional strategies and techniques. Knowledge of Microsoft Office applications, including Excel. Ability to establish and maintain effective working relationships with retailers and vendors. Ability to explain laws, rules, regulations, policies and procedures to retailers. Ability to provide training to retailers regarding products and equipment. Ability to research and analyze retailer needs and problems and develop and implement solutions. Ability to conduct inventory assessments and respond to inventory needs. Ability to sell products. Ability to use Microsoft Office applications, including Excel. Ability to respond to both internal and external requests for information. Ability to arrange product displays and equipment. Ability to communicate orally and in writing.

Minimum Qualifications:

The formal education equivalent of a bachelors degree in marketing, public relations, business administration or a related field; plus four years of experience in marketing and sales, public relations or a related area.

Required Certificates:

A valid Arkansas drivers license is required. Additional requirements determined by the agency for recruiting purposes require review and approval by the Office of Personnel Management. OTHER JOB RELATED EDUCATION AND/OR EXPERIENCE MAY BE SUBSTITUTED F

Exempt:

N
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