Directs the activities of a large professional and administrative support staff through lower-level supervisors, including approving hiring recommendations, reviewing performance evaluations, evaluating the performance of immediate subordinates, and reviewing and approving a variety of actions, policies, or procedures recommended by subordinates. Oversees the operation of the production division by developing and monitoring operational budget, determining division goals and objectives, and developing and implementing work procedures. Conducts meetings with production division supervisory staff to discuss program ideas, progress and feasibility, budgetary needs, and conformity of programs to agency mission statement. Assigns programs for production by subordinate staff and establishes and monitors target dates for research and planning completion and pre-production, production, and post-production activities. Participates in strategic planning for the agency and provides research for biennial budget and other grant requests to obtain funding for program production. Coordinates and negotiates fees with contract producers to produce programs that will bring recognition to Arkansas, to ensure compliance with Arkansas Educational Television Network programming standards. Produces television programs for broadcast by researching program subject matter, writing scripts, and coordinating filming and editing activities. Performs other duties as assigned.